Director of Sales & Marketing
Reporting to the General Manager, the Director of Sales & Marketing is responsible for the smooth and efficient running of all sales and marketing aspects of the property. The incumbent will maximize sales and revenue through development and implementation of strategic action plans, forecast and strategies in order to drive measurable, incremental sales revenue and to materialise the budgeted revenues.
Overall Objectives
- Supervise preparations and definition of the Sales & Marketing Plan and manual for the department and participate in setting up the sales & marketing policies, procedures and objectives.
- Determine the corporate/travel trade marketing and sales strategy related to pricing and promoting to meet the objectives outlined in the Sales & Marketing Plan.
- Clearly understand and communicate the Corporate and Regional Strategic Sales Objectives to the Sales & Marketing team.
- Maintain and maximize the utilization of all automated sales and reservations systems involved with group business.
- Keep close follow up on developments of the competitor hotels (occupancy, structural alterations, renovation, special campaigns, rate promotions, marketing efforts, theme events etc.). Also explore and compare corporate traffic amongst the competition.
- Propose ideas for promotional materials to be distributed during sales calls, international trade shows and for other promotional activities.
- Interview, hire, train, recommend performance evaluations, resolve problems, provide open communication and recommend discipline and/or termination when appropriate.
- Additional responsibilities and tasks can be added at any time according to the needs of the business and of the hotel.
Requirements
- Bachelor's Degree in Hotel Administration, Business, Statistics, Marketing, Finance or a relevant field of work preferred.
- Min five (05) years relevant experience.
- Strong analytical skills and problem-solving skills.
- Effective verbal and written communication skills. Ability to adapt communication style to suit different audiences, such as effectively communicating with supervisors, co-workers, public etc.
- Possesses a positive attitude toward challenges and the drive to excel
- Goal oriented, innovative, creative, and decisive.
Über The Capitol Kempinski Hotel Singapore
Located in Singapore’s Civic and Cultural District is the architectural gem, once known as Capitol Building and Stamford House, about which many locals fondly reminisce. Today, after years of meticulous restoration by acclaimed architects and updated with refreshing modern touches by famed interior designers, its glories are now unveiled as a luxury icon – The Capitol Kempinski Hotel Singapore. Much care was taken to restore the buildings' inherent Victorian beauty while infusing them with Kempinski’s signature bespoke hospitality. It is the Kempinski brand’s first hotel in the Lion City, and it promises to be an exquisite experience, where rich heritage meets the finest traditions of European luxury.
Today, The Capitol Kempinski Hotel Singapore has pride of place in the integrated lifestyle complex, Capitol Singapore, which also boasts exclusive residences, the restored Capitol Theatre and a lifestyle mall. The Singapore flagship is also the perfect base from which to explore the city. An underpass connects it to City Hall MRT station, and there is no shortage of entertainment, dining and lifestyle options in the vicinity. Iconic Singapore attractions, including the Singapore River, Marina Bay, Merlion Park, the Padang, the street circuit that hosts the Singapore Grand Prix, and the National Gallery Singapore, are also steps away.
With a range of opportunities across different functions, you can develop your career and let your unique talents shine. We take pride in our talented people and share responsibility for creating a working environment that is challenging, engaging and fun. We respect each other’s differences, find value in our distinctive cultures and experiences, and draw from these to create truly remarkable experiences for our guests.
Discover a career crafted by you!
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